![]() because of shared characteristics: C Many people really feel an affinity for/with dolphins. This could include fraternal organizations, nonprofit sports clubs, and academic groups. a close similarity between two things, or an attraction or sympathy for someone or something, esp. Organizations might reach out to their members or donors to inform them that affinity cards are available as a way to augment their support and participation. Cardholders may receive additional benefits from their affinity card-such as a low introductory interest rate, cash back on purchases, or bonus airline miles.īanks that issue affinity cards may offer a selection of nonprofit organizations the cardholder can choose to support.It utilizes the reversible biological interaction or molecular recognition called affinity which refers to the attracting forced exerted in different degrees between atoms which cause them to remain in combination. Typically, neither the cardholder nor the merchant incur any additional expense for participating in an affinity card program as the donation comes directly from the bank. Affinity chromatography is a type of liquid chromatography for the separation, purification or specific analysis of sample components.Affinity card programs appeal to nonprofits because they represent a relatively passive way to generate revenue.Each time the cardholder uses the affinity card to make a purchase, a percentage of the transaction amount is donated to the charity or organization by the bank.An affinity card-also known as a charity credit card-is a credit card issued by a bank in partnership with an organization whose logo appears on the card.
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